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20 Tasks a Social Media Virtual Assistant Can Do For You + How to Hire One
Social media virtual assistants are becoming increasingly popular because they take care of repetitive and time-consuming tasks such as scheduling posts, monitoring mentions, and managing multiple social networks. But what do you actually need one for? And how much does it cost?
At $10-$15 per hour, hiring a virtual assistant is less expensive than paying a full-time in-person employee. Plus, there aren’t many employee benefits costs like a retirement fund, insurance, etc to consider. . So why wouldn’t you hire one?
To answer that question, we’ve put together a list of 20 things a virtual assistant can do for you. We’ll start with the basics — posting to Facebook, Twitter, Instagram, LinkedIn, Pinterest, and YouTube — and work our way up to more complex tasks like creating GIFs, finding influencers, and scheduling events.
But first, let’s discuss what are virtual social media assistants and virtual assistants.
Virtual assistance with social media and marketing tasks
Social media management tools are becoming increasingly popular among businesses and individuals alike. These platforms allow people to connect with friends and family, keep up with news, learn about products and services, and even find jobs. However, many of us struggle to juggle our personal lives along with work, school, and everything else we have to do. This is where a virtual assistant might come in handy.
A virtual assistant is a person who works remotely and provides support to clients via phone, email, text messages, video chat, and sometimes even face-to-face meetings. They take care of administrative tasks like scheduling appointments, paying bills, answering customer questions, and helping customers set goals. Some virtual assistants also offer marketing advice and run social media campaigns.
The key benefits of hiring a virtual assistant include being able to spend more time doing what matters most, such as working on your career, hobbies, relationships, or education. You don’t have to worry about missing deadlines because your virtual assistant handles all those things for you. And if you’re busy, you won’t feel guilty about taking advantage of their expertise.
As far as how much it costs to hire a virtual assistant, there isn’t one size fits all. Depending on the type of job you want done, the number of hours per week you’d like them to dedicate to your project, and whether or not you prefer to communicate with them over the phone or via email, the cost can vary greatly. But don’t let price deter you; you’ll likely end up saving money in the long term.
Learn about Social Media Virtual Assistant:
- What are virtual social media assistants?
- 20 tasks a social media virtual assistant can do for you
- Where to find a social media virtual assistant
- Social media virtual assistant salary
Ready to build your remote team?
Use the DigiWorks platform to hire, manage, and pay remote talent from all over the world.
What are virtual social media assistants?
Social media virtual assistants are social media assistants that work from a remote location and handle a wide range of tasks related to social media management. They can help you optimize your Facebook, Twitter, Instagram and LinkedIn profiles and social media accounts, schedule posts, monitor comments, etc., while saving you precious time.
A virtual assistant can help you build relationships with people through social media. For example, they can send personalized messages to followers based on their interests, location, age, gender, etc.
20 tasks a social media virtual assistant can do for you
Here are 20 things a social media virtual assistant does for you:
1) Establish and operate your social media channels and social media accounts
Social media virtual assistants are becoming increasingly popular among small businesses looking to delegate some of their day-to-day activities. They allow companies to manage multiple social media accounts across platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube and Snapchat.
A virtual assistant can help you build your brand identity, increase your reach, generate leads and engage customers.
- Create Facebook posts
- Schedule Facebook posts
- Manage Facebook ads
- Get feedback from customers
- Send out targeted emails
2) Develop a social media strategy
A social media strategy provides direction and guidance for your efforts and helps ensure you are meeting your objectives. If you don’t know where to start, we recommend getting professional assistance. Social media strategies are included in marketing campaigns and strategies.
Social Media Virtual Assistants (SMVAs) are experts who work with clients to build and execute a comprehensive social media marketing plan. They provide ongoing support and advice throughout the process. SMVAs can take over tasks such as posting on Facebook, Twitter, Instagram, LinkedIn, Pinterest, YouTube, blogging, emailing, increasing social media engagement, etc., and make sure everything runs smoothly. They can also create a content plan.
The best way to find a qualified SMVA is through recommendations from friends and colleagues. Once you’ve found someone you like, ask about their experience, hourly rates, availability and whether they offer discounts for large accounts.
Once you’ve hired an SMVA, it’s important to establish clear expectations upfront. Make sure the SMVA understands what you want to accomplish and how frequently he/she will be expected to perform certain activities. Also, agree on a payment schedule. Many SMVAs charge per hour or per task. Some charge flat fees based on the number of hours worked each month. Others charge a percentage of revenue earned. Be specific about your expectations because there are many different types of SMVAs out there.
If you decide to go DIY, consider: what platforms do you use most often?
Facebook, Twitter, Instagram, Snapchat, LinkedIn, Pinterest, Tumblr, Google Plus, Yelp, Foursquare, Quora, Reddit, Medium, Blogger, WordPress, WordPress.com, etc.
3) Research trending and reliable forms of content
Social media assistants know what works, what doesn’t, and how to use it. They’re able to predict what content will perform well based on data collected over time. This makes sense because they’ve been collecting data about what people like since social media began.
Trending topics are changing constantly, so if you want to capitalize on the most popular ones, you must stay ahead of the curve. If you aren’t keeping track of the latest trends, you could miss out on some great opportunities. Social media VAs research and keep on top of industry trends.
There’s always something new happening on social media. Keep up with the latest trends by following industry leaders, reading blogs, and listening to podcasts. You never know when a new idea will come along and make your life easier.
4) Create targeted content
Content creation is an important part of any marketing strategy. If you want to reach people organically, it’s best to write great content about topics they care about. But creating good content takes time and effort. And sometimes, you just don’t have enough hours in the day. Or maybe you’re too busy working on something else. You might feel like you’re spending way too much money on advertising and social media posts.
That’s where virtual assistants come into play. They take care of repetitive tasks, such as writing blog posts, taking pictures, and scheduling videos. In addition, you can use them to curate content based on keywords, audience interests, and sentiment analysis. This helps you save time and increase productivity.
Virtual assistants are especially helpful when it comes to content creation because they make use of tools and software. For example, Buffer recently launched a tool called BufferBot. It allows you to schedule tweets, Facebook posts, Instagram stories, and YouTube videos without having to do anything manually.
Another great feature is that you can choose what type of content you want your bot to produce.
5) Schedule your content calendar
Content calendars are a great way to organize your social media publishing schedule. They allow you to see everything you’re planning to do across multiple channels at once. This makes it easy to keep track of everything and make sure nothing falls through the cracks.
A good content calendar will include:
– A list of upcoming events
– An overview of each channel
– Links to relevant articles and blog posts
– A place to add notes and reminders
– And most importantly, it needs to be flexible enough to accommodate changes. For example, maybe you’ve got some big news coming up next week, but you haven’t planned ahead for that. In that case, you’ll just add it into the calendar and move forward.
6) Curate and share relevant content from other sites
Your assistant in the marketing team will help you discover the best content from across the web. They will do so by finding high-quality content from established blogs, sharing those posts with you, and keeping your account active and engaging.
7) Update or delete existing content
The most important thing about a social media manager is that he/she knows how to use it. If you don’t know how to use it properly, you are just wasting your money. You must understand what each button does and what every feature is used for.
Social Media Managers are usually paid per hour. So, make sure you choose someone who is experienced enough to handle your account.
You should always keep in mind that a social media manager is like a personal assistant. He/She is there to support you and give you feedback on your posts. This person should be able to listen to your concerns and provide solutions.
If you hire a social media manager, make sure you set up some guidelines beforehand. These rules should include things such as posting frequency, brand image, etc. Make sure you know exactly what you want to achieve and what you don’t want to happen.
In addition to setting up guidelines, you should also ask questions regarding your goals. What do you want to accomplish with your social media presence? Do you want to increase traffic? Engagement? Sales?
Make sure you communicate clearly with your social media manager. Don’t hesitate to tell him/her what you want to see on your profile. Also, let him/her know what you don’t want.
8) Monitor platform analytics
Monitoring platforms include Facebook Insights, Twitter Analytics, Instagram insights, YouTube Analytics, and Linkedin Analytics. Social Media Virtual Assistants can monitor all of the above platforms. They can even track conversions, lead generation, and customer service issues.
9) Review campaign performance
Socical media assistants can measure campaign performance by using tools. Google Analytics 360 lets you view data about your entire marketing funnel—from where people found out about your brand to what actions they took on your site. This includes information like bounce rates, conversion rates and average session duration. You can even compare different landing pages, mobile sites, social media posts and ads.
The tool offers insights into your audience behavior, including demographics, interests and behaviors. You can use it to identify trends, optimize your content and measure success. For example, you might want to know if certain types of visitors are converting better than others. Or you could find out if people who clicked on one ad are more likely to buy products compared to those who saw another ad.
You can also track conversions over time. If you notice a drop in conversion rates, you can dig deeper to understand why. You might discover that some customers had trouble finding your product online, while others didn’t realize there was a sale happening.
10) Analyze competition
Your competitors are always watching what you do. They want to see what works and what doesn’t. If you don’t analyze your competition, you’ll never really know.
Here are some things to look out for:
1) What keywords are driving traffic?
2) How much money does each keyword cost per click?
3) Where did those visitors come from?
4) Which channels are bringing them there?
5) What types of ad copy are converting best?
6) Are people clicking on ads or just viewing them?
7) Do they convert?
8) Is it worth bidding on certain keywords?
9) Does the site have high bounce rates?
Analyzing your competitors’ performance gives you insights into how to improve yours.
11) Identify your target audience
Social Media Virtual Assistants as using tools like Hootsuite and Buffer to help businesses better understand their target audiences. These tools allow marketers to see how people interact with brands online. This information helps companies determine where to focus their marketing efforts. For example, if most people are interacting with your brand on Facebook, it makes sense to use Facebook ads to reach those individuals.
Analytics platforms like Google Analytics provide similar insights. They track data about traffic sources, demographics, and behavior patterns. Companies can use this information to learn more about their customers.
12) Drive engagement and interactions with audience
If you’re looking to grow your social media following, you’ll want to make sure you are doing everything possible to keep it engaged. Improving the social media experience includes posting regularly, responding to comments, engaging with followers, and monitoring conversations.
The key here is to post content that keeps people interested. If you do this consistently, you’ll find that your follower base grows naturally over time.
Here are some tips to help you get started:
1) Keep posts short and sweet
2) Share useful information
3) Include images
4) Be authentic
13) Monitor and reply to comments and inquiries
Social media virtual assistants are becoming increasingly popular because of their ability to monitor conversations and answer questions. They can even help customers find information on specific topics, such as how to use a product or where to buy it. They also interact with customers directly via chat, remote email responses, and comments.
They can also provide follow-up services to potential clients.
Social media VAs also monitor virtual communities to improve your online presence. This can include a Facebook community (Facebook community management.) They can also take care of scheduling content and repurposing content on a Facebook Community chat to improve community engagement.
14) Conduct surveys
Surveys are one way to learn about what people think about your brand, products, and services. They provide insight into how customers feel about your brand, whether it’s positive or negative. This helps you identify areas where you can improve your product or service.
There are many different types of surveys, including open-ended questions, multiple choice, rating scale, and Likert scales. Open-ended questions allow respondents to write down whatever they like without having to choose from pre-defined options. Multiple choice questions require respondents to select from a list of choices. Rating scale questions ask respondents to give a score based on a set range of values. And Likert scale questions ask respondents to pick a number from a set range of values that best describes how much something affects them.
You can use surveys to gather feedback from customers, employees, partners, suppliers, and anyone else involved in your business. For example, you could conduct customer satisfaction surveys to find out why some customers aren’t satisfied with your products and services. Or you could conduct employee surveys to see how happy your employees are working for you.
The most important thing to remember when conducting surveys is to make sure that you are collecting accurate information. If you are planning to use surveys to measure customer satisfaction, you must ensure that you are collecting the correct information. Otherwise, your results won’t mean anything.
To create a survey, go to SurveyMonkey.com. Once there, you can start creating a survey. You can either start from scratch or import an existing survey template. When you’re ready to publish your survey, you can preview it online or print it off for distribution.
Once you have published your survey, you can send it to your target audience via email or post it on your site. You can even embed it on another website.
15) Set up email campaigns
Your virtual assistant can help you with aspects of email marketing, including setting up automated emails that you send out regularly. This way, you don’t have to do it manually every week or month. You can even schedule them to go out automatically on certain days of the week.
You can use your social media profiles to promote these emails. For example, you could post about them on Facebook, Twitter, Instagram, LinkedIn, etc.
16) Offer giveaways
Giveaways are one of the best types of marketing activities because they allow you to connect with people without having to spend money upfront. You don’t even need to pay for advertising space; you just need to give away something free.
Here are 16 examples of how to use giveaways effectively.
1. Giveaway contest
2. Free product trial
3. Free samples
4. Free shipping
5. Discount codes
6. Coupons
7. Cash prizes
8. Referral program
9. Contests
10. Sweepstakes
11. Promotions
12. Prizes
13. Events
14. Gift cards
15. Free stuff
16. Giveaways
17) Generate and present reports
Reports are one of the most powerful tools available to businesses today. With a well-designed report, you can easily communicate important information about your business to internal teams and external audiences. But it takes some planning and preparation to make sure you’re creating useful reports that actually help people do their jobs better. Here are a couple things you should know about generating and presenting reports.
1. What Is a Report?
A report is a document containing information organized into sections. You might use a spreadsheet to track sales figures or a presentation deck to show off a project. In general, reports are used to summarize large amounts of data, provide analysis, and support decision making.
2. Why Do We Need Reports?
There are many reasons why we need reports. One of the biggest benefits of reports is that they allow us to quickly access key information without having to sift through hundreds of documents. This makes our work easier and faster. Another benefit is that reports allow us to see what’s working and what isn’t. If we don’t have good metrics, we won’t know how to improve our products or processes. Finally, reports give us insight into how customers interact with our products and services. By understanding customer behavior, we can make changes to improve our offerings.
3. How Can I Create Useful Reports?
The best way to develop a successful report is to start with a clear idea of what you want to accomplish. For example, if you’re trying to increase revenue, you could look at your monthly sales numbers and compare them over time. Or, if you want to see how much money each employee spends on coffee, you could set up a simple budgeting tool. Once you have a specific goal, you can begin collecting data and organizing it into meaningful categories.
18) Manage and track paid social media services
Social media platforms are constantly evolving. As a marketer, it’s important to keep up with changes and make sure you’re getting the most out of your marketing dollars. Here are a couple social media management tools that marketers can use today.
1. Buffer – This tool allows you to schedule posts across Facebook, Twitter, LinkedIn, Instagram, Pinterest, Tumblr, YouTube, Google Plus, Reddit, Snapchat, Blogger, WordPress, Vimeo, Flickr, Vine, and Telegram. You can even add custom URLs to post directly to those sites.
2. Hootsuite – This tool gives you real-time insights into how people interact with your brand on social media. You can see what posts generate the most traffic, engage followers, and measure the success of your campaigns.
3. Sprout Social – With this tool, you can manage all your social profiles simultaneously. You can also send automated messages to fans, schedule tweets, and analyze performance.
4. TweetDeck – This tool lets you view all of your social media feeds in one place. You can easily organize your streams, find relevant information, and collaborate with others.
5. Twitonomy – This tool helps you discover influencers based on keywords, hashtags, and interests. You can then follow them and build relationships with them.
6. Mention – This tool analyzes mentions of your brand and provides data about the conversation. You can quickly identify topics, trends, and sentiment around your brand.
19) Discover influencers to collaborate with
Influencer marketing is about building long-term relationships with people who already enjoy significant influence over others. If you want to reach out to influencers, start by identifying those who are most likely to help promote your brand. You can do this by finding out what types of posts they post regularly, how many followers they have, and whether they use social media. Once you know who you want to work with, it’s time to build a relationship.
Social Media Virtual Assistants (also known as SMVAs) can help make that happen. They can identify potential influencers based on keywords, interests, and demographics. Then, they can contact them directly via email or phone call. In return, influencers often offer free products or services in exchange for promoting your brand. This type of collaboration works well because it allows both parties to benefit from each other’s expertise.
20) Help conceptualize and manage an affiliate program
Affiliate marketing is a way to monetize your blog or website without having to pay for advertising space. You set up a link on your site that directs visitors to another site where they can purchase a product or service. When someone buys something via one of those links, you receive a commission.
In addition to helping you make money, an affiliate program gives you access to potential customers who wouldn’t otherwise find your site. If you’re planning to start an affiliate program, here are a few things to consider:
1. What type of product or service do you sell? Do you offer physical goods such as books, clothing, electronics, or digital downloads? Or do you provide services such as web design, accounting, or computer repair?
2. How much does it cost to operate your business? Are there fees involved with setting up your affiliate program?
3. Is there a lot of competition already out there? If so, how do you stand out above the crowd?
4. Who is your target audience? Will your affiliates be interested in what you sell?
5. Where do you plan to place your links? On social media platforms? In email newsletters? In blogs?
Where to find a social media virtual assistant
Social media virtual assistants can help you manage your social accounts, social presence and do tasks like scheduling posts, creating images, and managing followings. You can even use one to schedule tweets, Instagram stories, Facebook ads, and LinkedIn ads. They can do everything from helping you grow your audience to curating your brand voice.
Depending on what type of business you run, you could choose to pay anywhere from $7-$15 per hour.
Here are some of the most popular platforms where you can hire someone to help you out:
- Fiverr – This site offers a variety of freelance services including writing, graphic design, video creation, and programming.
- DigiWorks – This platform provides you with access to completely vetted VAs and remote team members from around the world. You can pay your VA on a subscription basis and there is a trial period designed to help you establish whether you are happy with your VA.
- Upwork – This site connects freelancers with businesses looking to outsource projects.
- Peopleperhour – This site allows you to connect directly with people who offer their services.
- Freelancer – This site specializes in connecting freelancers with clients.
- Guru – This site helps small businesses find experts to complete specific jobs.
- Peopleclick – This site lets you post job listings for free.
Ready to build your remote team?
Use the DigiWorks platform to hire, manage, and pay remote talent from all over the world.
Social media virtual assistant salary
Virtual assistants are becoming increasingly popular among businesses looking to delegate tasks aspects of customer support. These workers typically perform tasks like scheduling appointments, answering questions, and providing feedback. They can even help you manage your social media presence.
This type of assistant is someone who works remotely. This allows companies to save money on office space and benefits. However, there are also people who work directly for clients. In either case, it’s important to know how much a virtual assistant earns.
Many companies pay hourly rates ranging from $15 to $25 per hour. Some offer discounts for multiple hours worked each week. Others offer bonuses for referring friends. Still others allow customers to choose their own price based on experience level and social media skills.
Social media assistants are also referred to by different job titles, including:
- Digital marketing assistant
- Social media specialist
- Social media coordinator
- Social media VA
When hiring remote team members, the most important thing is that they are vetted. The DigiWorks platform helps business owners build their remote teams with 100% vetted VAs. Speak to us today to find out more!
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